'Unheard of' all-female tech crew produce Melbourne summit

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Chief Melbourne Chief Executive Women Leadership Summit Photo Credit: Supplied

An all-female technology team from Melbourne Convention and Exhibition Centre (MCEC) produced the Chief Executive Women (CEW) Leadership Summit in September.

Along with the tech team, a team made up primarily of women supported every aspect of the event from planning to catering to security.

Alex Proud, MCEC’s event delivery manager said having an all-female tech-crew is ‘unheard of’ given women make up just six per cent of the global audio visual industry.

“It was very important for the client to have a team of women work on the event and there was a lot of planning to make it all come together. Everyone worked really hard to pull it off and it looked stunning,” added Proud.

Bridget Hart, founder and director of Capital B Creative, the company which provided event support for the CEW Leadership Summit, said she was proud to be working with a team of women to support the important event.

“I’ve been an event producer for 35 years and to see a crew made up entirely of women is so exciting. To have a crew of women for an event that’s supporting the empowerment of women and gender equality is just super exciting,” she said.

“I’m part of the Women in AV Australia group. I’ve been a producer since before we had digital projectors, and you’re often the only woman on a crew. It’s wonderful to see more and more women behind the desk creating content, being responsible for all the amazing production that we pull together,” she said.

MCEC has an 80 per cent female executive team, led by chief executive, Natalie O’Brien. Launched in 2022, the venue’s Gender Equality Action Plan prioritises three areas including improving workforce representation and segmentation, providing an inclusive and safe workplace culture and capability, and creating accessible workplace experience, policies and practices.

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