A new online toolkit
will help event planners implement corporate social responsibility initiatives
into their events in Melbourne.
Lauched as part of Melbourne Convention and Exhibition Centre’s (MCEC) new
website, the Positive
Impact Guide will help event organisers make a difference for both their
delegates and the community.
While showcasing sustainability, inclusion and accessibility offerings at
the venue, MCEC’s Positive
Impact Guide can also help customers recognise Traditional Owners, reduce
event waste, support children’s charities and conserve the iconic Yarra River.
In addition, MCEC's leading community partnership program can provide
meaningful add-on experiences for delegates attending events at the venue.
This includes the OzHarvest’s flagship Cooking for a Cause program, a team
building experience in MCEC's kitchens that reduces food waste and helps feed
those in need.
MCEC is the only convention and exhibition centre nationally to have formal
‘Awesome’ partnership with food rescue organisation OzHarvest.
Through MCEC's Club Melbourne Ambassador Program, and partnership with The
Startup Network, customers can also be connected to inspiring potential
speakers for their event.
By incorporating corporate social responsibility, event organisers can adapt
to changing delegate expectations and help attract sponsors, speakers and
exhibitors.
MCEC’s head of advocacy, impact and Reputation, Rohan Astley, said the venue
hoped to grow its Positive Impact Guide for organisers over time.
"This online resource is a way for us to work with customers and
partners, to deliver positive environmental, social and economic outcomes
through events. At MCEC, we have an ambitious five-year sustainability
strategy, and a long-standing community partnership program that sees us give
more than AU$2 million of in-kind event services to charities per year.
"However, we know many organisers share our commitment to leave
positive legacies, be they big or small. We're hoping this resource is just the
beginning, and that in the future we can continue to offer new ways for our
customers to make an impact in the community,” said Rohan.
Explore MCEC’s Positive
Impact Guide, and see how the venue is making an impact through other
initiatives such as its sustainability strategy, inclusion and diversity
framework and community partnerships online.
