GSMA, the international association for the mobile
communications industry, has cemented its decision to relocate the North
America edition of Mobile World Congress (MWC) to Las Vegas.
MWC Las Vegas, in partnership with CTIA - the US mobile trade
association, opened its doors this week with organisers announcing the host
city’s contract had been extended until 2024.
The three-day event was taking place at Las Vegas Convention
Center, 27-30th September.
In a statement GSMA announced an extension of its
partnership with the Las Vegas Convention and Visitors Authority (LVCVA) to
bring the series to the venue through to 2024.
The first MWC Americas was held in San Francisco in 2017,
before moving to Los Angeles for the following two years. The event was
suspended in 2020 and resumed in 2021.
“We’re elated to kick off the first MWC event in a city
known for its business and technology expertise. We’re also delighted to
announce our extended partnership with the LVCVA to bring the North American
edition of the MWC series to the venue through 2024.
“The LVCVA and Las Vegas have been great partners, and we
look forward to creating additional memorable experiences for our members,
attendees, exhibitors, and sponsors,” said GSMA Ltd.’s CEO, John Hoffman.
MWC Las Vegas boasts more
than 300 exhibiting companies and more than 200 speakers and thought
leaders. More than a third of the event’s speakers were female.
The event brings stakeholders together across an array of industries to showcase the latest
innovative technology, policies, and their impact on business and society.
