Bolstered by a £3 million pound investment, meetings and
events platform HeadBox, has announced its expansion to New York, US.
The investment, led by Salica
Investments, alongside Deepbridge Capital and Egora Ventures, helped launch
commercial operations in New York, securing HeadBox’s first 10 venue customers I
the region and generated US$25m in event enquiries.
"This new investment represents a huge opportunity for
HeadBox's global expansion as we enter the largest meeting and events market in
the world,” explained Andrew Needham, HeadBox, founder and CEO “We’re going
global by being local, continuing with our successful city by city expansion
plan adding NYC to London, Sydney, Melbourne and Dublin. The energy and
ambition in New York remind me of HeadBox’s early days in London – we're back
to knocking on doors, having real conversations, and building something
extraordinary from the ground up.”
The investment will also help HeadBox Australia continue its
business growth. Part of this growth will see HeadBox Australia CEO, Ali Lord,
join a newly formed global leadership team that will help shape HeadBox’s
global strategic direction.
"This new investment provides us with two key
advantages: the opportunity to grow faster together and greater alignment
amongst our global teams,” said Lord. “We can now expand our reach into Asia,
responding to our customers' long-standing requests, while maintaining a
focused, strategic approach.”
