Tariffs and trade shows: 'There's a lack of trust'

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In this The Meeting Room: Out of Office episode, James Lancaster interviews Kai Hattendorf, former CEO of UFI and global ambassador for the business events sector.

They discuss the impact of tariffs, international trade disruptions, and economic uncertainty on the business events industry.

Kai shares insights into how trade shows and conferences adapt to challenges, and the key role events play in fostering economic growth worldwide.  

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