The Meetings Show Asia Pacific (TMS APAC) has announced its education programme line-up, bringing together top keynote speakers and the brightest minds in the industry for dozens of presentations, panel discussions and interactive sessions across two dynamic stages.
Produced by the Northstar Travel Group and co-located this year for the first time with Northstar’s Business Travel Show Asia Pacific, TMS APAC brings together leading buyers, suppliers and influencers and is the largest meetings and events industry-specific exhibition in the region.
Designed to inspire, inform, and ignite innovation, the programme is comprised of sessions focusing on six key pillars influencing industry growth globally: Macro Trends, Event Design, Technology, Sustainability, Future Workforce and Wellness. In addition, several sessions presenting the latest regional and international industry research commissioned exclusively for TMS APAC will be offered.
"As the value of meetings continues to grow for MICE industry stakeholders globally, new and exciting things are influencing that growth,” said David Blansfield, executive vice president/group publisher, Northstar Meetings Group. "TMS APAC’s education programme brings together leading practitioners who will dive deep into what’s new and mission-critical for our industry and provide actionable strategies to empower attendees to benefit from their ideas and best practices."
Meet the keynotes
Headlining this year’s education programme are two thought leaders who will share their domain expertise on branding and wellness.
• Dr. Jerome Joseph, CEO, Global Brand Academy
As one of the world’s foremost branding experts and the only Asian ranked among the top two global branding speakers in 2020, Dr. Joseph will deliver the keynote on "Lessons from Legends: How Legendary Brands Create Memorable Experiences". With over 28 years of experience, 10 best-selling books, and a legacy of working with 1,000+ brands across 37 countries, Dr. Joseph’s session promises to be a masterclass in creating impactful brand narratives.
• Sha-En Yeo, founder, Happiness Scientists
As LinkedIn Asia’s Top Mental Health Advocate and a two-time TEDx speaker, Sha-En is set to captivate the audience with her session on “Leading Change: Delving into the Mental and Emotional Tools Required to Thrive”. Known for being a pioneer in positive psychology, her practical, science-backed insights and actionable frameworks have inspired transformation in over 20,000 lives globally.
Illuminating learning experiences
The education programme at The Meetings Show Asia Pacific will take place on 16 and 17 April 2025 at the Sands Expo Convention Centre in Singapore, offering two full days of insightful sessions across two distinct stages. The Main Theatre will be the epicentre for impactful keynotes, engaging panel discussions, and thought leadership sessions led by industry visionaries. Attendees will gain actionable strategies and discover innovative trends and new opportunities to propel their businesses forward.
Written By
James Lancaster
AMI editor James
Lancaster is a familiar face in the meetings industry and international
association community. Since joining AMI in 2010, he has gained a reputation
for asking difficult questions and getting lost in convention centres. Proofer, podcaster, and panellist - in his spare time, James likes to walk,
read, listen to music, and drink beer.
