The International Association of
Professional Congress Organisers (IAPCO) has launched an advocacy campaign wooing the not-for-profit sector called ‘Dear Associations'.
The four-month campaign will throw a spotlight on how IAPCO
members can help associations through governance
support, driving advocacy, and creating outcomes that matter.
Martin Boyle,
CEO of IAPCO, said: “Associations deserve the highest standards,
and IAPCO accreditation is that guarantee. From strategic guidance and content
curation to logistical precision and compliance expertise, our members bring
unmatched competency, creativity and care to every detail.”
IAPCO members are association
specialists working at the nexus of membership value, governance and commercial
frameworks. They deliver advocacy and policy outcomes on national and
international stages, and are globally connected, continually exploring new
models of conference delivery so their clients stay one step ahead.
Rui Pinho, president, EUCENTRE Foundation, said: “The success of our
international conference could not in any way have been reached without the
partnership of an IAPCO Accredited member.
“In any industry and profession,
the process of accreditation always plays a critical role in ensuring not only
the provision of quality services, but also the adoption of up-to-date
practices and principles,” said Pinho.
IAPCO members delivered 9,854
health and life science conferences worldwide in 2024, generating more than €7
billion in economic impact[1], while
also completing thousands of hours of professional education to remain at the
forefront of global standards.
Boyle said that at the heart of the
relationship between associations and PCOs was the capacity to manage brand and
reputation, trust, and the design and attainment of measurable outcomes.
“This campaign will reinforce that
choosing an IAPCO Accredited PCO means choosing assurance, quality, and
excellence – delivered by professionals who truly understand associations and
the communities they serve,” said Boyle.
The campaign will feature association
case studies, client endorsements, social media activations, and a dedicated
presence at IBTM World in Barcelona.
Written By
James Lancaster
AMI editor James
Lancaster is a familiar face in the meetings industry and international
association community. Since joining AMI in 2010, he has gained a reputation
for asking difficult questions and getting lost in convention centres. Proofer, podcaster, and panellist - in his spare time, James likes to walk,
read, listen to music, and drink beer.
