Silesia Convention Bureau (SCB) has become a member of the
International Congress and Convention Association (ICCA), in a bid to boost the
region’s reputation as a place to hold international association meetings.
Silesia sits in the southern corner of Poland, bordering
Czechia (Czech Republic) and Germany. Home to eight million people, its biggest
city is Katowice, which hosted the UN Climate Change Summit in 2018 (COP 24)
and the World Urban Forum in 2022.
Now the region’s convention bureau has become the ninth in Poland
to join ICCA, joining compatriot bureaux from Gdańsk, Warsaw, Poznań, Kraków,
Wrocław, Łódź, and Lublin, alongside the Poland Convention Bureau itself as
members.
SCB is a consortium of suppliers to the meetings industry and
operates within the structures of the Silesian Tourist Organization.
Director Agnieszka Sikorska said: “We are honoured and happy
to be part of the global ICCA family. Such affiliation increases the prestige
and credibility of the image of our organisation. Being a member of ICCA, we
count on expanding business contacts, acquiring knowledge and international
cooperation.”
Aneta Książek, head of Poland Convention Bureau, added: “Joining
ICCA marks a significant turning point for the Silesia Convention Bureau,
emphasizing dedication to positioning Poland as a top-tier destination for
international conferences and congresses. Through ICCA's global network, we
envision collaborations that will enhance the overall competitiveness and
appeal of the Polish MICE market, attracting a diverse range of events and
fostering economic growth in the region.”
Including venues and PCOs, there are now 18 polish
organisations in ICCA. Last year the ICCA Congress was held in Krakow.
Written By
James Lancaster
AMI editor James
Lancaster is a familiar face in the meetings industry and international
association community. Since joining AMI in 2010, he has gained a reputation
for asking difficult questions and getting lost in convention centres. Proofer, podcaster, and panellist - in his spare time, James likes to walk,
read, listen to music, and drink beer.