The Melbourne-based Asian Pacific Incentives and Meetings Event (AIME), has joined forces with virtual and hybrid event platform, Delegate Connect to enhance AIME Online 2021 through custom algorithm software.
A set of computer-generated analytics, known as an algorithm, will be able to accurately match buyers and exhibitors at the event for meetings based on a set of criteria.
The criteria include business objectives, industry requirements, budgets and region. Each of these factors will be evaluated and summarised to produce a compatibility percentage for buyers and exhibitors. This will indicate meetings with potential value for both parties.
“We understand the importance of delivering AIME as the industry’s first successful hybrid event. While our dedicated team are experts in the business of creating meaningful connections, we needed to partner with a tech platform that could seamlessly host the virtual experience for delegates unable to visit Melbourne due to the COVID-19 travel restrictions,” said AIME event director, Silke Calder.
As well as providing a custom meetings algorithm, Delegate Connect will also manage the user experience from end-to-end.
Delegate Connect MD, Jordan Walsh added, “We are beyond excited to be a part of AIME 2021 and play a role in the rebuild and revival of the business events and tourism industry around the world.
“The launch of our custom-developed algorithm is very exciting, and it’s capabilities stretch further than the online space, also measuring the engagement on onsite meetings via a rating and review system.
“Outside of matching business connections, the platform also ensures that users will have an incredibly engaging experience and receive ROI in networking, social events and the much-appreciated Knowledge Program.”
The live element of AIME is due to take place at The Melbourne Convention and Exhibition Centre on 15-17 March 2021 and will be available to online attendees between 15-26 March 2021.
A desire to travel led Holly Patrick to the business meetings and events world and she’s never looked back. Holly takes a particular interest in event sustainability and creating a diverse and inclusive industry. When she’s not working, she can be found rolling skating along Brighton seafront listening to an eclectic playlist, featuring the likes of Patti Smith, Sean Paul, and Arooj Aftab.
