Antwerp has unveiled plans to launch a conference ambassador programme
in 2025, In a bid to attract more sector specific conferences to the Belgian city.
Since its founding in late 2023, Antwerp Convention
Bureau (ACB) has secured numerous high-profile conferences across Antwerp’s
core sectors, including port and logistics, medical, and chemical industries.
These wins inspired the creation of the Ambassador Programme to harness local
expertise and international connections, whilst elevating Antwerp’s reputation
as a premier destination for association events.
Tadeja Pivc Coudyser, CEO of Antwerp Convention Bureau,
expressed her gratitude: “The remarkable accomplishments of Antwerp’s
conference and event sector have laid the groundwork for this initiative. We
owe our success to the passion and dedication of industry leaders, many of whom
are now stepping forward as ambassadors. Their vision and commitment are
helping us shape Antwerp’s future as a global player.”
A vision for the future
The Ambassador Programme will formally launch in spring 2025,
bringing together a diverse group of professionals, including industry leaders,
influencers and experts. The programme will strategically focus on Antwerp’s
key sectors, leveraging the city’s strengths in port and logistics, medical
innovation, and the chemical industries.
